Clothes Doctor was founded by Lulu O’Connor in 2017. We are a platform to help people extend the life of their clothes by cleaning, protecting, repairing and altering, the way our parents and grandparents did.
Our belief is that, due to the rise of fast fashion, consumers across the Western World have lost touch with these important skills. There is so little information available on the possibilities for repairing garments, and care labels often default to ‘dry clean only’ as a catch-all for how to clean silk, cashmere, wool and many other fabrics.
With our products, services and advice, we help people reconnect with their clothing and love their wardrobe again.